I analyzed 8,851 post-purchase emails… and handpicked the best 36.
These emails aren't available on ReallyGoodEmails or Milled. You won't find them anywhere else.
And if you Googled “post-purchase emails,” you’d get some SEO-optimized blogs telling you to do basic stuff.
You know… “send order confirmation emails” and “give a shipping update.”
Yeah... no sh*t Sherlock.
Why post-purchase emails?
Most DTC brands lose revenue on the backend.
70-80% customers churn within the first few months.
The more customers you retain, the more profitable you become, and the lower ROAS you can accept on Meta.
Use these emails to boost repeat purchase rates - even a 5% lift could mean extra thousands that you can pump back into acquisition.